The power to communicate lies in telling a story from different angles and, nowadays, in multiple formats. Something that surely the guests at the VIII International Congress on Strategic Communication: Inspire to create, create to inspire.
An event held by Faculty of Communication of the University of Medellin and that brings together great exponents of disruptive communication; who will share their experiences and challenges with the public attending the event.
Therefore, to learn more about this luxury payroll, below we will tell you some details of his career in the digital world, photography, audiovisual production, cinema, music, history and education.
The most tesos of strategic communication arrive in Medellín
Daniel Samper-Ospina: “From Columnist to Youtuber”
Journalist, writer and columnist in @LosDanieles, a journalistic project of columns without a roof that brings together hundreds of people every Sunday through YouTube. Currently, Daniel Samper is a Colombian influencer, youtuber in #HolaSoyDanny and rector of @laescueladigital_led. He has also debuted as a comedian in #MiPutaObra and #ConPdePolombia. Among the awards he has received are the India Catalina and the Simón Bolívar.
Diana Uribe: “Compass for the Contemporary World”
This is the title given to the most recent book by Diana Uribe, who is a graduate in Philosophy and Letters from the Universidad de los Andes, creator, producer and voice of the podcast dianauribe.fm. History has been the great input of the winner of the 2019 online award as favorite influencer in education, and for more than 15 years she has been a speaker on different historical topics.
Pirry: “My friend, fear”
The journalist, documentalist, photographer and writer, is currently dedicated to being an influencer on social networks. Among his most well-known programs, El mundo according to Pirry and Especiales Pirry of Canal RCN stand out, with which he toured five continents and 90 countries.
Pirry He has won 4 Simón Bolívar awards, 5 India Catalina, 11 TV and Novelas, and was nominated for the EMMY awards with his documentary “In the hands of God”. The documentary filmmaker has 9,631,000 followers on his social networks and is the author of the books “Travels around the world without censorship” and “Sex”.
Federico Ríos: “NYTimes Documentary Photography”
Freelance and frequent contributor to The New York Times in the Andes region, the work of Federico Rios It has also been published in international media such as National Geographic, Stern, Geo, Times Magazine, Paris Match and Leica Magazine. His photographs received recognition from awards such as the Hansel-Mieth Preiss in Germany (2019); First Prize POY Latam News Series (2017); and Portfolio Review New York Times 2017; among others. His work is also an artistic creation on issues of armed conflict, the environment and its relationship with society.
Diana Álvarez “Train Your Mind, Build Your Future”
NBorn in Medellín and graduated as a Communicator and Corporate Relations Specialist, Diana Álvarez is, among others, Life Coach, Practitioner and Master in Neurolinguistic Programming from The Society of Neuro-Linguistic Programming. She has been in the media for more than 15 years and her greatest recognition has been as director and host of Diario de Diana, a television program unique in her genre and dedicated to the growth of being, spirituality and impulse towards healthy living.
Truth Commission – The Commissioners
State entity that seeks to clarify the internal armed conflict, which satisfies the right of victims and society to the truth. Likewise, it seeks to promote the recognition of what happened, coexistence in the territories and the contribution to laying the foundations for non-repetition, through a broad and plural participation process for the construction of a stable and lasting peace.
Bullfighter: “It’s not smoke, it’s humour”
Julio César González began as an advertising creative and his first humorous works were done for the newspaper “El Fuete” and the Comfamiliar film gazette, in his hometown, Pereira. His works have been published in important national and international newspapers and media. He is currently a cartoonist for the newspaper El Tiempo and has been listed by People magazine as one of the most handsome cartoonists in the world.
“While today’s coaches are dedicated to selling a step by step to success, Matador explains why creativity is not linear and cannot be summed up in a recipe”, says the cartoonist.
kato asato
Of Argentine nationality, Kato Asato was 14 years ahead of the pandemic and in 2007 – when browsing at 256kbps and by dial up – created a distance learning system with live classes to everyone with virtual classrooms. Under the claim “Educating is not just teaching classes”, he founded the Costa Rica and Bolivia headquarters, and led the school to have its own TV channel, written press, record label, 2 own advertising festivals, an HR system and a laboratory. research. Kato Asato has also given more than 300 conferences in 16 Latin American countries, including TEDx Rosario 2014 with 3,000 attendees.
Vita Studio “Monetization of digital products”
Studio specializing in VFX visual effects and 3D animation, recognized as a leading company in Medellín in post-production services such as colorization, color grading and finishing for more than 16 years and recognized in post-production activities for motion pictures, videos, programs, advertisements and commercials. of TV. They have also made classic visual effects of the magic of Disney and are winners of Cannes Lions and the Cartagena de Indias International Film Festival.
women who inspire
Space dedicated to highlighting the life stories of professionals graduated from the Faculty of Communication of the University of Medellin, who have left a mark for their ability to create and inspire.
Alkolirykoz
Made up of cousins and rappers Juan Carlos Fonnegra (aka Gambeta) and Carlos Andrés (aka Kaztro) along with their neighbor and DJ Gustavo Adolfo (Fa-zeta), the hip hop group Alkolirykoz He was born in 2005 in Medellin, in the Aranjuez neighborhood, commune 4 of the city. Since 1999 the group existed under the name of Arnez and its first demo, in capital letters it came out in 2007, under its current name.
Alcolirykoz’s highly original compositions contain influences from musical genres such as salsa, bolero, jazz and even soul.
Altered States
With the influence of Electronic Rock, this Colombian band was formed in 1987 by Fernando Sierra (Elvis), Ricardo Restrepo (Ricky), Gabriel Lopera (Tato) and Carlos Guillermo Uribe, (Mana). In its beginnings, Altered States took musical elements from groups like Depeche Mode or The Cure, which allowed them to be pioneers of Electronic Rock in Colombia and Latin America, today EA is considered one of the most important bands in its genre, especially with its debut album Altered States of 1991.
In fact, Rolling Stone magazine, in its Colombian edition, placed this album at number 9 on its list of “25 great national albums” and the specialized portal Rateyourmusic, in its list of “50 rock-pop albums Colombian”, in seventh place, while the specialized station Radionica places it 7th in its list of eleven Colombian rock albums not to forget.
Jorge Aguilera “Strategy and Liquid Communication”
Founding Manager of the High Performance School, Strategic Communication Consulting and creator of the Yes! Method, Jorge Aguilera has 20 years of experience in teaching, research and consulting on issues of Strategic Communication, Change Management, Crisis Management, Corporate Spokesperson Training, Emotional Intelligence and Political Marketing.
During his career, he has structured communications to more than 70 government entities and 200 private sector organizations, identifying him as one of the most outstanding experts in Latin America.
Ruby Rubio “Smart Cities and Citizens: New Challenges for Strategic Communication”
Barranquillera, Social Communicator – Journalist, university professor and expert in city communication strategies and mass transportation, as well as in the execution of social, community and cultural processes. Ruby Rubio created and developed the digital communication and citizen training strategies for the massive Transmetro system, as well as the communication strategy for handling the pandemic crisis and Covid-19 infections for the Mayor’s Office of Barranquilla, as leader of the DIRCOM Caribbean Collective. Creator and CEO of City Laboratoryan organization with which he developed the first intelligent citizen training model.
Liliana Bocanegra
Social Communicator Journalist, young director and documentary filmmaker for Colombian television, director of the series La Esclava Blanca, Liliana Bocanegra directed CMO’s ‘Made in Cartagena’ for Caracol TV and Reina del Flow, among other television productions. Likewise, she has given the International Workshop “The Actor and the Camera: Direction of Actors for Audiovisual Media”, given at the International Film and Television School of San Antonio de los Baños, Cuba, and winner of the India Catalina Award and the TV and Novels.
The most fearful of strategic communication arrive in Medellín – Telemedellín