MOROCCAN SOFT POWER – By Mustapha Sehimi

Soft power? A concept that now has its place in international relations. It designates the capacity of a political actor (State, multinational firm, NGO, network of citizens, etc.) to indirectly influence the behavior of another actor or the definition by this other actor of his own interests and this whole through structural, cultural or ideological … Read more

MOROCCAN SOFT POWER – By Mustapha Sehimi

Soft power? A concept that now has its place in international relations. It designates the capacity of a political actor (State, multinational firm, NGO, network of citizens, etc.) to indirectly influence the behavior of another actor or the definition by this other actor of his own interests and this whole through structural, cultural or ideological … Read more