Considered one of the most “intimate” digital formats, The podcasts have gained fame and have positioned themselves among the taste of the Argentine public following the arrival of streaming platforms in the new millennium, such as Spotify.
Your boom was significant since the emergence of the coronavirus pandemic in 2020, which forced the majority of people to remain in confinement, who in turn began to experiment with various formats and channels to be informed and entertained.
Podcasts are audio products that are available through files or streaming platforms and one of their great advantages is that the user can listen to them whenever they want and as many times as they want.
However, the podcast is not something new, rather it is a product that enjoyed wide popularity at the beginning of the 21st century, but that then he was relegated by the arrival of compact discs, ipods, among others.
However, its easy access, broad genres and diverse narratives have facilitated its new heyday and many companies have started betting on them again to reach more users.
Currently this type of productions have been well received in Argentina and proof of this are these 10 podcasts that are on everyone’s lips.
one. the hangover
Migue Granados was always interested in bothering, fighting and investigating to go a little further. In each episode, Migue interviews, hand in hand, in an intimate and sincere chat, different personalities with unique life stories. A single premise: ask and discuss up to the last vertebra; take off our masks to talk about what really happens to us. Life has a raw part… And Migue does not leave it aside. La Cruda, a Spotify original podcast.
2. Naked Psychology | @psi.mammoliti
In this podcast we talk about emotions. From your internal mechanisms: Why do you do what you do? Why can’t you express certain emotions and others can? Why do you feel bad sometimes? Why are there things that anguish you, that generate fear, nostalgia, or that give you pleasure? How to regulate your emotions to feel balanced? Emotional management is the KEY to living a meaningful life. And it is in your hands to learn it! The gateway to this process? Naked Psychology. From the hand of Clinical Psychologist Marina Mammoliti. www.psimammoliti.com
3. case 63
Year 2022. The psychiatrist Elisa Aldunate records the sessions of an enigmatic patient, registered as Case 63, who claims to be a time traveler. What begins as routine therapeutic sessions quickly turns into a story that threatens the borders of what is possible and what is real. A story that moves freely between the future and the past of two characters who, perhaps, have the future of humanity in their hands. Starring Antonia Zegers and Nestor Cantillana. Case 63 is a Spotify original podcast.
Four. Intoxicated: The Case of Pity Álvarez
Intoxicated is a documentary podcast that delves into the life of Pity Alvarez, a charismatic and talented musician who ended up in jail for murdering a man with four bullets. In addition to delving into the police case, the tour portrays the intense and stormy life of Pity, from his origins with Viejas Locas in the 90s – when he created a new subculture – to his days in a psychiatric ward in Ezeiza. The case also exposes the institutional weaknesses to contain addictions and mental health disorders.
5. average teenager
What better than a teenager talking about teenage things? We will play all kinds of topics; achievements and failures, relationships, self-love, personal growth, etc etc. NEW EP EVERY TUESDAY biweekly
6. Phoenix Seminary – Brian Tracy
Phoenix Seminary by Brian Tracy. Complete modules in Spanish.
7. Unwanted mail
Have you ever found those letters you sent to your first love and read them again? Have you ever reviewed those emails you wrote to your partner from 10 years ago? Malena Guinzburg and Connie Ballarini are going to be encouraged to read all those letters, emails and notes that they sent or did not dare to send. Letters of love and heartbreak that were forgotten and that Male and Connie bring back to transform all that nostalgia into lots of laughter. Spam, a Spotify Original podcast.
8. Anecdotes – Nicolas De Tracy
In this program, Nicolás de Tracy together with Cristian Condomí, Juampi Carbonetti and Conrado Ares recount the most incredible anecdotes sent by the people, for the people. @nicolasdetracy; @criscondomi; @juampicarbonetti; @conr.ado ;
9. New Label Experience
Mauro and Rama. A new experience every week. I hope you like it and find it useful.
10. Buddhism in Slippers
A podcast about conscious happiness, personal growth and the psychology of Buddhism, in a simple way, without words in dead languages, directly and without mysticism. Spirituality without dressing in white, without lighting candles, without rituals… and with a lot of heart; yes: in slippers. Read more about what I do here (http://bio.site/lucascasanova)
*Some titles may not have a description because the platform does not provide it.
A podcast is an audio product which has a defined periodicity and can be made up of several episodes, although it has its origins on the radio, currently those who like this format can find it on internet pages or streaming platforms such as Spotify.
Although podcasts began as a discussion among several participants on a specific topic, with the passage of time the ways of doing them have diversified and now one person or a group can be speaking, likewise, they are not only used as a space to exchange points of view, but also encompass genres of interview like the podcast #AtCasaDeMara where he asks questions to various characters such as edy smoleither fictionas it happens with the suspense story of the chilean podcast case 63or deal with issues of science, politics, journalism, well-being, among others.
The word “podcast” was first used on February 12, 2004. by journalist Ben Hammersley of Guardian in an article in which he talked about how economically viable it was to make a radio program online and access them whenever users wanted.
Although there are various debates about when the first podcast in history emerged, several experts have pointed out that the idea was clear since the creation of the Thomas Alva Edison’s phonograph in 1870when the intellectuals of the time such as Philip Hubert, Octave Uzanne or Edward Bellamy predicted that people would end up “reading books, newspapers and magazines with their eyes closed” and even mothers would stop snoring telling children stories before going to sleep.
the swedish company Spotify announced in November 2020 the purchase and acquisition of the advertising and podcast platform Megaphone for 235 million dollars, which served for the monetization of audios and the heyday of this type of production, which became one of the favorite formats of the 2022.
In the last year, Spotify’s podcast offer expanded into new markets and registered the existence of more than four million podcasts, although few managed to leave a greater mark in 2022 and become the most popular.
Worldwide, the title that led the ranking of the most reproduced was The Joe Rogan Experiencewhich also added its third consecutive year as the favorite podcast.
In the list of the most listened to he was followed by Call Her Daddy by Alex Cooper; on the third step is located Anything Goes with Emma Chamberlaina future Spotify exclusive that touches on a variety of tracks from the popular American creator.
The Chilean audio series case 63 It was one of those that managed to lead the ranking of the most reproduced for weeks and earned fourth place worldwide. This Spanish podcast was even dubbed into Portuguese, Brazilian, Hindi and English.
On the fifth rung is the true crime podcast called Crime Junkie Voiced by Ashley Flowers and Brit Prawat.
The coronavirus pandemic not only benefited podcasts by increasing their number of users, but also audiobooks also added more consumers on various platforms, including Spotify, since it is estimated that they can leave annual profits of up to 70 billion dollars.
The streaming platform, where audiobooks have been growing by 20%has turned to book narration with the voices of Hollywood celebrities.
Its rise could also be due to criticism of the ease with which the platform has allowed podcasters to speak, falling into misinformation errors in the midst of a pandemic, as was the case with Joe Roganwhich also made the company lose up to 2.1 million dollars.